Christmas Shopping 1963

Christmas Shopping 1963

Memory is a fascinating function of the brain. It’s especially curious when two people share the same experience, but carry somewhat different versions with them into the future.

For example, a Christmas shopping trip in December 1963, with Dad as my shopping buddy. Destination: downtown Pittsfield, Massachusetts.

(After 1963, Mom always took me Christmas shopping. It was a treat. We would stop by Rosa Restaurant on North Street “for a bite,” as Mom would say.)

Exactly as I remember it! With a menu item including roast chicken and spaghetti, why would we go anywhere else? Note the hooks in the larger booths – for hats?

It never occurred to me that Dad and Mom didn’t have to arm wrestle or at least draw straws to select who would have the honor of taking me shopping. After 1963, I think maybe Dad put his foot down.

My recollection is that we had a wonderful time.

Mom was pregnant with Bill at the time, so that means I was five years old. After putting in a full day at the office at the local General Electric plant, Dad took me by the mittened hand and we headed downtown.

Christmas shopping in 1963 Pittsfield, Massachusetts
Downtown Pittsfield, Massachusetts, was magical at Christmastime! There’s England Brothers Department Store on the right. Thanks to the Facebook group “Pittsfield, MA – Back in the day” for the photo, which is probably from the late 1950s.

After several hours of exploring every inch of England Brothers Department Store and J.J. Newberry’s, I informed Dad (who dutifully held my purse during crucial times) that I had some thinking to do and was ready to go home. Gift selection for family members, like fine wine, would take some time.

Mom could never tell the rest of the story without laughing so hard she could barely get the words out: “Dad walked through the front door and collapsed in a chair. ‘We didn’t get a thing,’ he pronounced. ‘Not one thing!'”

Apparently, I broke my Dad.

The next week, Mom took me shopping and we finished up lickety split. It’s all about preparation and pacing.

This became such a family story that big brother Harry used it for a school assignment, which resurfaced recently in our family archives:

Harry's Christmas shopping essay

In case you can’t read his writing (the nuns taught us the Palmer Method, as I recall), here it is all typed out for you:

My Sister’s Christmas Shopping Trip

My sister, Paula, went shopping with my father. Paula played “Row, Row, Row Your Boat” on a tiny piano. She started to play an organ. Paula started winding jack-in-the-boxes and music boxes. She wound a toy donkey’s tail. Every binoculars or telescope she saw she looked through. Paula was going up an escalator, she and Dad holding the pocketbook. Then she let go.

She saw a miniature rocking horse. Paula pulled a string, it rocked and went “heeee-heeee.” Though all this fuss, they didn’t come home with any Christmas presents.

Christmas shopping required many trip on the escalator
Oh, how I loved the escalator at England Brothers! (No, that’s not me.) Shortly after the Christmas shopping trip with Dad, Grandma Cassidy told me stories about children whose feet were caught in an escalator’s workings because they didn’t pay attention and step off at the right time. To this day, escalators make me nervous. Thanks, Grandma!

As you can see in this photo from Christmas Day, no one did without.

Someone did a lot of shopping for Christmas 1963!
Dave appears to have a gift in each hand. I’m sitting like a lady, as always. And Mom just has the sweetest profile ever. Miss her so!

See those three glowing balls near the bottom of the Christmas tree (on the right side of the above photo)? Those were Snowball Lights from General Electric. I’m not sure exactly what the “snow” material was, but it felt like Styrofoam. It flaked off and ground into the carpeting, along with the dried out pine needles from the tree.

More modern versions are promoted as “cool bulbs” but the ’60s prototype gave off the heat of a thousand suns.

popcorn lights
This photo shows a more modern version than our ’60s lights. I still have a string or two of the originals. The white “snow” continues to flake off and leave a mess.

Nowadays, quite a bit of my Christmas shopping is accomplished online. But still, it’s fun to go shopping with Gary here in southern Indiana and across the river in Owensboro. Oftentimes he and I come home without a single package. But we’re always sure to bring home the important stuff: wonderful memories.

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George Stuteville
August 24, 2020 11:54 am

let me know when you post, Paula. Did you know John Flynn. He started a short-lived newspaper in Marengo called Hard Times? He passed in 1996, but inexplicably, I got an email from his former girlfriend the other day. She had mistakenly sent it to my account. She wanted me to catch her up on the last 40 years or so. Gee…where do I begin?

Elizabeth Woitkowski
Elizabeth Woitkowski
December 5, 2020 1:28 pm

I loved Thursday night in upstreet Pittsfield during Christmas. Shopping at Christmas does not have the same feeling anymore. In high school I worked at Grants during the Christmas season.

S. Aldam
S. Aldam
February 24, 2021 3:34 pm

I loved everything about England Brothers. Can we rebuild it?

Laurie
Laurie
December 21, 2023 5:34 pm

Oh my goodness! Loved the story and the pictures! The Christmas decorations on North Street and the escalator in England Brothers! What a great place to be!

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